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10 World’s Best Selling Rum Brands

Can you name the world’s best selling rum brand this year?? It’s that time when we countdown the biggest rum brands by volume!! All the data was collected in The Brand Champions 2024 report and we have listed the top ten! Were you right?

10. Kraken Rum

Kraken Rum
Image Credit: Kraken Rum/alushlifemanual

Kraken ranked in the top 10 for the first time this year. This dark spiced rum has its roots in the Caribbean, specifically Trinidad and Tobago, where it’s distilled from naturally sweet molasses. What sets Kraken apart is its unique aging process – the rum spends 1-2 years maturing in oak barrels, developing a rich complexity that’s then enhanced with a proprietary blend of spices. The brilliant marketing has led Kraken to shooting to the top ten!

9. Contessa Rum

Contessa Rum
Image Credit: Contessa Rum/alushlifemanual

Contessa Rum, an Indian favorite, has been delighting rum lovers with its smooth and slightly sweet flavor since its introduction by Radico Khaitan. Known for its rich, dark character, Contessa is often enjoyed neat or as the base for robust cocktails. It’s a popular choice for those who appreciate a bold, full-bodied rum that delivers both quality and value.

8. Božkov Tuzemsky Rum

Božkov Tuzemsky Rum
Image Credit: Božkov Tuzemsky Rum/alushlifemanual

Božkov Tuzemský is a Czech rum that’s all about tradition combined with its unique twist. It’s actually made from sugar beet, giving it a distinct, slightly sweet flavor that’s perfect for adding a kick to your favorite rum drinks.

Read more: Trying making on of these Rum cocktails!

7. Barceló Rum

Barceló Rum
Image Credit: Barceló Rum/alushlifemanual

Barceló is a Dominican rum that’s like a taste of the Caribbean sunshine in a bottle. Founded in 1930, it’s known for its smooth, slightly sweet flavor that makes you feel like you’re lounging on a tropical beach, no matter where you are. Whether you’re mixing up a refreshing cocktail or sipping it on the rocks, Barceló brings a bit of that laid-back island vibe to every glass.

Read More: Ever tried Rum in an Espresso Martini? Find the one spot in London that makes it right!

6. Old Port Rum

Old Port Rum
Image Credit: Old Port Rum/alushlifemanual

Old Port Rum is an Indian rum that has been a favorite among enthusiasts for decades. Known for its deep, rich flavor and distinct molasses notes, it’s a go-to choice for those who appreciate a traditional, full-bodied rum. Whether you’re mixing it in cocktails or enjoying it neat, Old Port Rum delivers a warm, satisfying experience that speaks to its enduring legacy.

5. Havana Club

Havana Club
Image Credit: Havana Club/alushlifemanual

Havana Club captures the essence of Cuban culture and spirit. Born in Cuba in 1934, it’s known for its authentic, rich flavors that bring a touch of Havana to every sip. Whether you’re enjoying a classic Cuban cocktail like a Mojito or just sipping it straight, Havana Club makes you feel like you’re right there on the vibrant streets of Havana, soaking up the music and sunshine.

Read more: Trying making on of these Rum cocktails!

4. McDowell’s Rum

McDowell's Rum
Image Credit: McDowell’s Rum/alushlifemanual

McDowell’s No. 1 Rum, an Indian brand established by United Spirits Limited, is one of the best-selling rum brands globally, making it #4 on the list. Known for its smooth and rich taste, it offers both dark and light rum variants, catering to diverse preferences. With its strong presence in India and growing international appeal, McDowell’s Rum has become a symbol of quality throughout the country.

3. Captain Morgan Rum

Captain Morgan Rum
Image Credit: Captain Morgan Rum/alushlifemanual

Captain Morgan, a popular rum brand known for its spiced variants, was introduced in 1944 and quickly became a favorite among rum enthusiasts. Named after the legendary 17th-century pirate Sir Henry Morgan, the brand captures a spirit of adventure and fun. Its distinctively smooth, sweet, and spicy flavor profile makes it a go-to choice for mixed drinks and cocktails, especially the classic Rum and Coke aka the Cuba Libre!

Recipe here: Cuba Libre cocktail

2. Bacardí Rum

Bacardí Rum
Image Credit: Bacardí Rum/alushlifemanual

Bacardi Rum, founded in 1862 in Cuba, is one of the most renowned and widely distributed rum brands in the world. Celebrated for its smooth and versatile flavor, Bacardi has played a significant role in popularizing rum-based cocktails like the Mojito and Daiquiri. With a rich history and a global presence, Bacardi continues to be a symbol of innovation and quality in the rum industry.

Recipe here: Make the Mojito cocktail

1. Tanduay Rum

Tanduay Rum
Image Credit: Tanduay Rum/alushlifemanual

Tanduay Rum, one of the oldest and most iconic rum brands from the Philippines, has been crafting spirits since 1854. Known for its rich and smooth flavor, Tanduay has gained international recognition, winning numerous awards and becoming one of the world’s best-selling rum brands. Its diverse range, from dark and spiced rums to premium offerings, reflects a deep heritage and commitment to quality.

Don’t Miss: The Top Ten Whisky Distilleries in the UK and Ireland

2. Teeling Distillery, Republic of Ireland
Image Credit: Teeling Distillery/alushlifemanual

For whisky fans all over the world, the Cask Connoisseur is back again with its list of the top 10 Distilleries in the UK and Ireland 2024! Who will take top place? Almost 300 distilleries were considered, and after compiling all the data in May 2024, a new list was born!

Read Next: Top 10 Whisky Distilleries!

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