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How to Test More and Debate Less

Some people are born entrepreneurs and our guest today was one of them. Tom Tuke-Hastings has been working for himself since he was a lad at prep school in Oxfordshire. Busy selling all manner of things to his willing peers, from balsa airplanes to collectible cards to classic fountain pens, Tom got his sales experience at an early age!

Now, as an adult with a few years of marketing know-how behind him, he has created Borrago, the new non-alcoholic spirit. Living by his father’s motto, “More Testing – Less Debating,” he has created not only a beautiful brand, but a delicious one as well. If you are going for something non-alcoholic, it’s good to know Borrago is on the shelf.

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