Our guest today certainly knows how to build a luxury drinks brand. He had done it before for other brands, but this time, Thomas Mooney was marketing his own.
Although very happily working in a corporate environment, Thomas’ entrepreneurial spirit took over and lured him into creating his dream come true – a whiskey distillery. Not any whiskey distillery, but Westward Whiskey, the award-winning American single malt. Now it’s available in the UK and he is here to tell us how Westward made it across the pond.
If you want to make the Crystal Garden Boulevardier by Will Meredith, Head Bartender of Lyaness, made with Westward Whiskey, click here for the cocktail recipe.
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